This is a unique Foaming Formula that comes out as a Rich and Soft foam which can be directly applied to your wet body. No Loofah is required. Pentavitin provides 48 hrs of hydration. It is also enriched with Shea butter and natural plant extracts which makes your skin feel super moisturized after every bath. It does not make your skin dry, itchy and scaly. The natural ingredients present in the Foaming Body Wash draws out toxins, dirt, and impurities from the skin without stripping away the moisture.