For dark circles , choose a concealer shade 1-2 shades lighter than your skin tone. Apply three dots of concealer to the under eye area using the doe-foot applicator, then blend outward with fingers or the Max Coverage Concealer Brush. Build as needed for fuller coverage. For blemishes, Choose the concealer shade that matches your skin tone. Apply directly onto imperfections with the applicator, then blend with your ring finger or the Max Coverage Concealer Brush.